Crunching the Numbers: How Digital Coaching Transforms Businesses with Measurable ROI

CoachHub · 27 April 2023 · 6 min read

Organisations are constantly looking for ways to invest their Learning and Development (L&D) budget wisely and achieve tangible results. However, measuring the impact of traditional L&D programs has often been challenging, leaving L&D managers with limited visibility when making budget decisions. But with the advent of digital coaching programs, the game has changed.

CoachHub’s digital coaching programs are transforming businesses with a measurable return on investment (ROI) that goes beyond the individual level, impacting the organisation as a whole. In this article, we will introduce a powerful tool – the CoachHub ROI Calculator™ – that sheds light on the quantifiable impact of digital coaching.

We will delve into how individual progress through digital coaching translates into improved business performance. By understanding the dual impact of coaching on individuals and organisations, L&D managers can now make data-driven decisions when allocating their budget, unlocking the full potential of digital coaching as a strategic investment for driving success in today’s competitive business landscape.

Join us as we crunch the numbers and uncover the value of digital coaching in transforming businesses with measurable ROI, and how CoachHub’s innovative approach is leading the way in reshaping the landscape of L&D for organisations.

A Cost-Effective Solution for Businesses

Traditional coaching methods can be expensive, with high costs associated with one-on-one coaching sessions and travel expenses. In contrast, CoachHub’s digital coaching solution offers a cost-effective alternative. According to statistics, the return on investment (ROI) from coaching ranges anywhere from 37% to 790%, with even the smallest estimate showing a significant impact. Investing in soft skills development, such as agility and resilience, can result in a 256% ROI for companies (International Growth Centre, 2016), while companies that invest in employee well-being can see a 250% ROI (CoachHub, 2020). CoachHub’s solution allows businesses to optimise their coaching investment and achieve measurable results.

Measurable ROI

A Personalised Approach to Employee Development

Traditional L&D formats are typically one-size-fits-all, with standardised curriculum and classroom-style training, leading to very low knowledge transfer and implementation. Personalised coaching, on the other hand, provides continuous learning through frequent, tailored sessions that are effective in employee development.

Statistics show that 91% of coachees increased their self-reflection, awareness, and sense of purpose through coaching, and 80% of coachees agree they have gained competencies useful for their profession (CoachHub, 2020). CoachHub’s digital coaching platform provides tailored coaching plans for each employee, ensuring that their development needs are addressed in a personalised manner that maximises their potential and achieves optimal performance.

 

Employee-Driven Learning and Development

In the digital age, there is a growing shift towards employee-driven learning and development. Employees seek ownership of their development and value self-directed learning opportunities. CoachHub empowers employees to take charge of their development by providing a flexible and self-driven coaching program.

Statistics show that businesses with a strong coaching culture have a larger percentage of highly engaged employees than other organisations, with 61% compared to 53% reporting high engagement (ICF, 2017). Moreover, coaching has been linked to positive outcomes in customer satisfaction, regulatory compliance, talent attraction, new product development, shareholder value, and large-scale strategic change. CoachHub’s employee-driven coaching approach fosters motivation, engagement, and retention among employees, resulting in a positive impact on the overall organisational performance.

Unlimited Access and Flexibility

While traditional training methods often revolve around one-off learning events, CoachHub’s digital coaching solution offers unlimited access to coaching sessions, providing employees with the flexibility to schedule coaching sessions at their convenience. This allows busy employees to fit coaching into their busy schedules without disrupting their work commitments.

The flexibility in scheduling coaching sessions benefits both employees and businesses, ensuring that coaching is accessible and convenient for all stakeholders. High satisfaction rates among CoachHub’s coaching participants with the flexibility of the program attest to its effectiveness.

 

Inclusivity and Diversity in Coaching

Inclusivity and diversity are crucial aspects of modern workplaces, as they promote innovation, creativity, and a positive work environment. CoachHub recognises the importance of inclusivity and diversity in coaching, and our digital coaching solution reflects these values.

CoachHub ensures inclusivity by providing a diverse pool of certified coaches, with expertise in various industries. Statistics from CoachHub’s coaching network reveal a high level of diversity among coaches, with a wide range of genders, ethnicities, and cultural backgrounds. This diverse pool of coaches allows employees to choose coaches who align with their unique needs, creating a more inclusive coaching experience.

The benefits of inclusive coaching are well-documented. Studies have shown that diverse teams are more innovative, adaptable, and better at solving complex problems. Companies with more diverse management teams have 19% higher revenues due to innovation.

Inclusive coaching can help employees from diverse backgrounds thrive in the workplace by addressing unique challenges, biases, and experiences they may face. It also promotes a culture of inclusion where all employees feel valued and empowered to contribute their unique perspectives and strengths.

 

The Measurable Impact of Digital Coaching

One of the key advantages of CoachHub’s digital coaching solution is its measurable impact at both the individual and organisational levels. CoachHub’s clients have reported significant outcomes from their coaching programs, and these results are further validated by the extensive scientific research and experience of CoachHub’s team of Behavioural Scientists.

At the individual level, participants in CoachHub’s business coaching programs experience a transformative journey of building their strengths, gaining new competencies and unlocking their potential. These coachees are able to track their progress along the 18 Focus Areas within CoachHub’s holistic coaching framework. L&D Managers, in turn, are able to see the aggregated growth across their workforce in these critical areas.

At the organisational level, the professional growth experienced by coachees invariably translates into a positive financial ROI, as well as a countless number of other benefits to the company as a whole.

For companies interested in digital coaching, CoachHub has developed a powerful tool to generate a high-level estimate of the potential return on investment of a CoachHub digital coaching program: the CoachHub ROI Calculator™.

The CoachHub ROI Calculator™ takes information provided by users, including company size, current retention levels and number of coaching participants, and calculates a Coaching ROI%. This calculation is based on an estimated increase in value from improved performance and retention, weighed against the costs of implementing a coaching program, such as CoachHub licence costs, HR administration costs and opportunity costs from employee time spent in coaching. Our Coaching ROI% formula is based on extensive research and experience of our Behavioural Science team.

In addition to a positive financial ROI, CoachHub clients see many benefits from digital coaching, including talent attraction and retention, employee engagement and productivity, team morale and collaboration, and employee inclusivity and well-being. Many companies are actively monitoring these Key Performance Indicators, and coaching is a critical tool to help companies reach their goals.

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An Investment with Significant Returns

CoachHub’s digital coaching solution offers a transformative approach to employee development. The cost-effective nature of digital coaching, combined with its personalised, employee-driven, and flexible approach, makes it a highly effective solution for businesses of all sizes. Moreover, the measurable impact of digital coaching – demonstrated by the CoachHub ROI Calculator™ and our intuitive analytics solution, CoachHub Insights™ – allows businesses to gauge the effectiveness of their coaching programs and make data-driven decisions.

As the demand for digital coaching solutions continues to grow in the world of business, CoachHub is at the forefront of providing innovative coaching solutions that drive measurable ROI. With our diverse pool of certified coaches, flexible scheduling, and emphasis on employee-driven learning and development, CoachHub is empowering organisations to unleash the full potential of their employees and achieve outstanding business results.

Take the first step towards transforming your business with CoachHub’s digital coaching solution. Try the CoachHub ROI Calculator™ today and explore the powerful return on investment of digital coaching. Invest in your employees’ development and watch your organisation thrive in today’s dynamic business landscape.

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Call us on +44 (0) 20 3608 3083 email us (mail@coachhub.com) or contact us below for a demo.


Global digital coaching provider

CoachHub is the leading global talent development platform that enables organisations to create personalised, measurable and scalable coaching programmes for the entire workforce, regardless of department and seniority level. By doing so, organisations are able to reap a multitude of benefits, including increased employee engagement, higher levels of productivity, improved job performance and increased retention. CoachHub’s global pool of coaches is comprised of over 3,500 certified business coaches in 90 countries across six continents with coaching sessions available in over 80 languages. Serving more than 1,000 clients worldwide, CoachHub’s innovative coaching programs are based on proprietary scientific research and development from its Innovation Lab. CoachHub is backed by leading tech investors, including Sofina, SoftBank Vision Fund 2, Molten Ventures, Speedinvest, HV Capital, Partech and Silicon Valley Bank/SVB Capital. CoachHub was certified as a carbon-neutral company and consistently measures, reduces, and implements strategies to minimise its environmental impact.

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